ONLINE and offline care must go hand in hand to better serve women in the Philippines whose healthcare needs are unmet, especially given the post-pandemic rise in digitalization, according to Kindred, a female-centered healthcare technology (femtech) solutions provider.
Femtech, or technology-enabled health products and services such as teleconsultation sites and online platforms that address women’s medical needs, have been available worldwide for the past decade but only started gaining traction in the Philippines during the pandemic, said Maria Jessica J. de Mesa, co-founder and chief executive officer of Kindred, during an interview with BusinessWorld.